Hi! I'm a design strategist who loves
to solve complex challenges. 


Route Report Fleet is a low-cost solution that helps small businesses streamline processes, improve safety and reduce costs.

Route Report℠ works with you to provide helpful insights into your driving events. 


Accident Aid is powered by a collision detection device and a smartphone app, that notifies emergency services in the event of a crash.

eTrade stock and option trading application redesign, utilizing modern paradigms and lightning-fast technologies. homepage redesign case study and walkthrough.

Ditch is an iOS app that lets users
snap, upload and share photos instantly.


Online application redesign for eTrade to boost funnel optimization and to reduce friction points end-to-end.